Chatbots and their more sophisticated counterparts, virtual assistants, have emerged as a key tool to streamline customer service operations for organizations in a wide range of industries, and to help reduce costs.
Why Human-Annotated Data is Key to Machine Learning: Three Use Cases
Machine learning requires high volumes of data for training, validation, and testing. A machine learning model learns to find patterns in the input that is fed to it. This input is referred to as training data. As you train your solution to form relationships between variables, it’s important to have the right data, structured in the right format, covering all …
How AI Is Driving Innovation In eCommerce And Retail
Companies across a range of industries are adopting machine learning technologies — and as early adopters, eCommerce and retail companies have seen the biggest wins from investing in machine learning. By applying artificial intelligence to key business problems, eCommerce companies are using machine learning models to drive higher sales, predict demand, and personalize the shopping experience through more relevant search …
How a Leading Software Provider Optimized its Global eCommerce Funnel
A Top-10 Multinational Software Company + Appen A leading software provider needed to understand and improve its eCommerce purchasing path in multiple international markets. They partnered with Appen to design and conduct a usability study in key markets, in multiple languages. The Situation Understanding the nuances of the customer journey and evaluating the effectiveness of an eCommerce transaction funnel can …
Where Retailers Should Invest in AI
Several weeks ago, we shared a detailed report from the McKinsey Global Institute that analyzes hundreds of use cases for artificial intelligence (AI), and provides a perspective on how firms across a variety of industries can most benefit from this exciting technology. One area featured in the report is AI in the retail industry. According to the research highlights, use …
Breaking New Ground in Online Customer Experiences: Flamingo AI and Appen
Low online sales conversion rates. Inefficient customer service. These are the problems Flamingo is solving with its game-changing machine learning technology focused on the field of conversational commerce. Using Appen and Amazon Web Services to power its virtual-assistant platforms, the machine learning company now creates better online experiences and enables conversational commerce for financial …
5 Overlooked Search Engine Issues that Steal Your Sales
In working with a variety of eCommerce companies using different types of search platforms, we’ve seen some key issues thata your current analytics tools may not be telling you about. Download our whitepaper today.
You Have Blind Spots When It Comes to Your Site Search
People are better than robots at many things, including evaluating how well your on-site search engine is performing.
